Apparel + Protection

These black and red crew socks feature a rad skull to pay homage to Dia de Muertos, a Mexican celebration of life, death, and love that transcends mortality. Here at SockGuy, we’re all about family, friends, Halloween and fiestas!

Our most popular Classic socks feature off-beat, original designs that appeal to a broad range of athletes, from professionals to weekend warriors to multi-sport enthusiasts who like to have unique socks to match their personality and attitude.

Some days you just need to drop F-bombs (Monday much?). Why not kick back and let these turquoise and black classic socks launch them for you? We slapped a big fatty F-bomb on BOTH sides to make sure nobody misses the point. You’re welcome.

The softest black crew socks for busy worker bees serving their queen. Stay lifted with this pattern of bees soaring for the sky, while rocking your own black and yellow stripes on the foot. Or maybe you’re the queen, and need something to lounge in. Our

The Smith Bobcat sunglasses are for riders who want the full coverage of the Wildcat with a smaller fit and a lightweight feel.

Palm lights. Beach nights. Night life.. ALL OF THE LIGHTS (Que the trumpets).. We turned them up EXTRA bright because we want y'all to see this new Neon Lights Button Up! Grab a jersey and keep your ride LIT.

Palm lights. Beach nights. Night life.. ALL OF THE LIGHTS (Que the trumpets).. We turned them up EXTRA bright because we want y'all to see these new Neon Lights Gloves. Grab a set and keep your ride LIT.

Wrap your hands around a coconut, swim through the salty sea, and pet a live tiger that you found on a hike* in the Paradise Island Glove. Oh, they're good for riding bikes too..

Step 1: Make sure your buddy is near the cooler.
Step 2: Say “Beer Me”
Step 3: Catch the thrown beer with undeniable grip, crack it open, and enjoy.
That’s how it’s done, when you snag a set of our of Beer Me - Tie Dye Mug gloves!

The Smith Boomtown sunglasses let you roll between routine and adventure with the coverage you need and style that never looks out of place.

Geared for speed. The Shift MAG™ gives cyclists and runners every performance advantage possible, from the superlight frame down to the nose piece. The coolest feature is no doubt the interchangeable lens technology. Snap the magnet on the side for quick,

The Smith Bobcat sunglasses are for riders who want the full coverage of the Wildcat with a smaller fit and a lightweight feel.

The Women's Flexair Lite Shorts are designed to provide superior pedal efficiency for maximum comfort and performance on the bike.

The Limited-Edition Celz Collection cannot be contained within the confines of this world, and the Flexair Celz Gloves are our most minimalist gloves, allowing you to attain maximum bar feel.

The Speedframe Pro Celz Helmet earned Virginia Tech’s best rating (5 STARS) in its Bicycle Helmet Ratings program. Designed with input from our pro mountain bike athletes, this top-tier open-face mountain bike helmet offers a market-leading feature set.

The Ranger Gloves are known for offering performance and quality that is typically only found in much more expensive gloves. A yearly best-seller, this versatile mountain bike glove works well in almost any discipline.

The Flexair Gloves are minimalist gloves with an exceptional fit and lightweight feel, perfect for those hot park laps where you need total confidence in your handling and the best connection to the experience.

Style and performance—it’s a vibe that the Ranger Vibe 3/4 Jersey brings every time you ride.

ION's new K-Lite Zip offers knee protection for enduro-oriented riding.

Often copied. Never duplicated. The adidas Five Ten Freerider Mountain Bike Shoes deliver legendary flat pedal control to support everything you do on your bike.

Downhill or enduro, these adidas Five Ten Hellcat Pro Mountain Bike Shoes offer all-conditions control for gravity-fueled riding. Clip-compatible with a stiff midsole, they allow for aggressive pedaling.

Seek out epic new descents or muscle through rough terrain. These adidas Five Ten Hellcat Mountain Bike Shoes provide all-conditions comfort and precision geared towards enduro and downhill rides.

The adidas Five Ten Freerider Canvas Mountain Bike Shoes are as street friendly as they are capable on the bike. A Dotty tread with Stealth® S1™ rubber sets you up for flat pedal control and bike-worthy durability sets you up for the trail.

Ride more. Hang out more. The adidas Five Ten Freerider Pro Canvas Mountain Bike Shoes are as capable on the bike as they are comfortable post-ride.